Marketing Solutions That Work Blog
Posted on 29 October 2009 by Alan Hecht.
In our last blog post, we looked at 5 keys to an effective website and ways to measure website performance with Google Analytics. In this post, I want talk about using a blog to generate online synergy. A blog is…
Posted on 17 October 2009 by Alan Hecht.
In this post, let’s look at your website and some of the ways its performance can be measured. I like to think of a website as your “long-form” infomercial – designed to persuade people and get them to act.
Posted on 30 September 2009 by Alan Hecht.
Synergy occurs when each piece works together to create a sum that is bigger than its individual parts. I have seen this work with traditional media (e.g. print and broadcast) where combining radio or TV with print advertising can produce…
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